“It’s just been kind of a crazy, wild ride,” said Block, an Alexandria native and Dakota Wesleyan University graduate who now lives in Platte.

Block started Dwell 605 about three years ago, around the time her third child was born. She had previously worked as a medical transcriptionist, but she wanted to do something that would let her be at home more. She said she wasn’t expecting her small business to turn into a full-time job, but that she loves the work.

“I’m so impressed with her business and work ethic, and I just love watching what she creates,” Block’s friend Maddie Peschong said.

Peschong, a photographer based in Sioux Falls, first met Block through through a mutual friend, a fashion blogger whom Peschong had worked with in the past. Since then, the two have worked together on some projects outside of Dwell 605.

Block’s signs, which often feature shapes such as hearts or arrows, and words and phrases taken from or inspired by songs and Bible verses, are usually made of wood and are painted and stamped in black and white. To make signs more quickly, she’s developed a sort of assembly-line process that allows her to work on more than one piece at a time.

While Block runs the business herself for the most part, she sometimes enlists her husband’s help when working on larger pieces.

“I always call him my silent partner,” she said.

Block and her husband, who also attended DWU, have always shared an interest in decorating and renovating homes. The two are now in the process of flipping an old farmhouse as part of the expansion of Dwell 605.

Most of Dwell 605’s success came about after Block started getting the word out over social media. Today, the majority of her business comes from orders through her Etsy shop, although she has done numerous pop-up shops, many of which have been in Sioux Falls, to showcase and sell her work in person.

Most of the signs on Dwell 605’s Etsy are sold for between $10 and $50, though custom orders are more expensive. The piece featured in HGTV Magazine — a 25-inch-by-37.5-inch white sign with a wood frame and the word “home” in black — is available for pre-order for $125.